COUPLES RESORTS, JAMAICA

Many Luxuries. One Love.

The objective for Couples was to enhance rather than re-invent a brand, repositioning the resorts at the higher-end of the market, increasing the perceived allure but losing none of it it’s affordability and value. Previously considered as a group of indistinguishable hotels, Greene Street brought focus to each of the four unique resorts, developing a new creative direction, website, tagline, and all print, digital and on-property marketing assets, to reach the targeted audience and far beyond.

Discovery & Strategy, Brand Identity, Tagline, Marketing & Advertising, Web, Print, Digital, Photography & Video, Product Design, Environmental Graphics /  couples.com

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SELECT WORK

DatesweiserProject type

GuggenheimProject type

The Armory ShowProject type

THEOProject type

IdleAwhile ResortsProject type

KnollProject type

BloombergProject type

SpinneybeckProject type

Intercultural ForumProject type

Elling Eide CenterProject type

Golden Rock Inn NevisProject type

Milliken & CompanyProject type

MANÚProject type

SavorProject type

ScandaleProject type

DatesweiserProject type

GuggenheimProject type

The Armory ShowProject type

THEOProject type

IdleAwhile ResortsProject type

KnollProject type

BloombergProject type

SpinneybeckProject type

Intercultural ForumProject type

Elling Eide CenterProject type

Golden Rock Inn NevisProject type

Milliken & CompanyProject type

MANÚProject type

SavorProject type

ScandaleProject type

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